Loops for Audio and Music

Loops for Audio and Music

Prove the power of music and sonic identity by testing with Loops

Getting sign-off for music and audio is a pain. Loops gives you decisive data to prove what works.

Design with data, create with confidence

Testing too late = Huge risk

Leaving audience testing until the end of your creative process risks wasting time, effort and money.

Testing early = Confidence

Use Loops to see what resonates with your audience whilst ideas are still taking shape.

So what?

No more last minute panic, frustrated teams and re-briefs. Just creative confidence, alignment and fast progress.

Made for audio and music creatives

Project Managers, Account Managers, Creative Directors, Producers, and Audio & Sound Specialists use Loops for Audio and Music.

Understanding Badge
Understanding Badge
Great Badge

Create audio with confidence

AI-driven insights for audio decisions
AI-driven insights for audio decisions

AI-driven insights for audio decisions

Avoid subjective debates using data-driven decision-making with our AI-powered assistant. Leveraging advanced AI integrations and intelligent prompt design, our platform swiftly analyzes quantitative and qualitative data, delivering clear, actionable insights. Don't just research which music consumers prefer, ask how does music influence consumer behavior. With this knowledge you can continuously optimize your audio and music tests until you achieve the perfect audio branding.

Access millions of listeners with precision
Access millions of listeners with precision

Access millions of listeners with precision

Loops empowers you to test brand music and audio with a global audience of over 110 million people, ensuring your sound resonates in any desired language or major market. With 150+ demographic filters and custom screening options, you can precisely target your audience segments and gather invaluable insights from the right listeners.

Effortless audio validation with intuitive test-building
Effortless audio validation with intuitive test-building

Effortless audio validation with intuitive test-building

The Loops platform allows you to upload up to 30 audio assets simultaneously, enabling you to test your entire campaign in one go. Our intuitive campaign canvas streamlines the process of editing questions and assets. Unlike a typical survey for music you can also test multiple other media formats. We support images, videos, and audio files, empowering you to test audio and music for commercial use with ease.

Compare

The speed of a survey with the depth of a focus group

Loops give you quantitative and qualitative data — presented as detailed charts and content annotations. Our user-friendly platform shows you 'what' people think, 'why' they think it, and 'where' they are drawn to, so you know exactly 'how' to improve.

Surveys

Focus Groups

Annotated Feedback

Feedback is disconnected from the content

Feedback is very time consuming to synthesize

Each respondent annotates the ideas so it's immediately clear what they mean

Respondent Recruitment

Limited demographic options

Time consuming and expensive

Specify your audience and access them in minutes

Multi-Format Testing

Not optimized for testing full campaigns holistically

Too much content in a group setting can create mental overload

Supports image, video, audio, music, voice - delivered via a step-by-step interactive flow, where you control the sequence

De-risking Ideas

Great for the 'what' but not for the 'why'

Brilliant for the 'why' - but tiny sample sizes means no statistical significance

Show stakeholders 'what' the audience think, and 'why' they think it - backed up with statistical significance

Ease of Use

Data analysis and reporting may require training

Qualitative data collection and analysis may require training

Intuitive and user-friendly platform designed for brand marketing and design professionals

Speed To Results

Days or weeks

Weeks or months

Receive feedback within hours

Holistic Insights

Intended for quantitative data

Intended for qualitative data

Quantitative and qualitative data - instantly summarized with AI

Surveys

Focus Groups

Annotated Feedback

Feedback is disconnected from the content

Feedback is very time consuming to synthesize

Each respondent annotates the ideas so it's immediately clear what they mean

Respondent Recruitment

Limited demographic options

Time consuming and expensive

Specify your audience and access them in minutes

Multi-Format Testing

Not optimized for testing full campaigns holistically

Too much content in a group setting can create mental overload

Supports image, video, audio, music, voice - delivered via a step-by-step interactive flow, where you control the sequence

De-risking Ideas

Great for the 'what' but not for the 'why'

Brilliant for the 'why' - but tiny sample sizes means no statistical significance

Show stakeholders 'what' the audience think, and 'why' they think it - backed up with statistical significance

Ease of Use

Data analysis and reporting may require training

Qualitative data collection and analysis may require training

Intuitive and user-friendly platform designed for brand marketing and design professionals

Speed To Results

Days or weeks

Weeks or months

Receive feedback within hours

Holistic Insights

Intended for quantitative data

Intended for qualitative data

Quantitative and qualitative data - instantly summarized with AI

Not a cold online form

Typically, online surveys are sent to a target group to answer a set of closed questions. Loops is different. All questions are contextually related to a visual (or audio) asset. We make the experience of giving feedback easy and fun, because it leads to richer insights.

Not a small group session

A focus group brings together a small group of people who are guided through a discussion by a moderator. The moderator collects the the group's perspective. Loops is different. Respondents on Loops are individual, private and not influenced by the group or moderator, plus you get to hear from 100s in one go.

Fewer headaches and late nights

With Loops, forget the late nights and endless revisions. Our platform empowers you to receive instant feedback on your creative ideas, ensuring that your projects resonate with your audience from the start. By eliminating subjective guesswork and reducing last-minute amends, Loops streamlines your creative process, allowing you to focus on what truly matters—creating distinctive content that drives results.

Loops Promo

Creative superpowers for you

Work smarter

Work smarter

Save days of manual effort with AI

Work faster

Work faster

Multi-market testing in parallel

Purpose built for iteration

Purpose built for iteration

Continuously refine your creative work based on fast feedback from real people

Data made simple

Data made simple

AI does the heavy lifting of analysis freeing you up to think and make choices

Answers in minutes

Answers in minutes

You'll be amazed at Loops's speed and wonder how you lived without it

Total content flexibility

Total content flexibility

No need to test each piece of content one by one - in Loops test whole campaigns at once

Test with anyone, anywhere

Test with anyone, anywhere

Use 150+ demographic filters to specify the exact audience

110m on demand

110m on demand

Integrated with 300+ research panels from around the world

Test audio

Remove guesswork from music, sonic identities, and voiceovers

Test audio
Work smarter

Work smarter

Save days of manual effort with AI

Work faster

Multi-market testing in parallel

Work faster
Purpose built for iteration

Purpose built for iteration

Continuously refine your creative work based on fast feedback from real people

Data made simple

Data made simple

AI does the heavy lifting of analysis freeing you up to think and make choices

Total content flexibility

Total content flexibility

No need to test each piece of content one by one - in Loops test whole campaigns at once

Test with anyone, anywhere

Test with anyone, anywhere

Use 150+ demographic filters to specify the exact audience

Answers in minutes

Answers in minutes

You'll be amazed at Loops's speed and wonder how you lived without it

110m on demand

110m on demand

Integrated with 300+ research panels from around the world

Test audio

Remove guesswork from music, sonic identities, and voiceovers

Test audio
Work faster

Work faster

Multi-market testing in parallel

Purpose built for iteration

Purpose built for iteration

Continuously refine your creative work based on fast feedback from real people

Work smarter

Work smarter

Save days of manual effort with AI

Data made simple

Data made simple

AI does the heavy lifting of analysis freeing you up to think and make choices

Answers in minutes

Answers in minutes

You'll be amazed at Loops's speed and wonder how you lived without it

110m on demand

110m on demand

Integrated with 300+ research panels from around the world

Total content flexibility

Total content flexibility

No need to test each piece of content one by one - in Loops test whole campaigns at once

Test with anyone, anywhere

Test with anyone, anywhere

Use 150+ demographic filters to specify the exact audience

Test audio

Remove guesswork from music, sonic identities, and voiceovers

Test audio
Work smarter

Work smarter

Save days of manual effort with AI

Work faster

Multi-market testing in parallel

Work faster
Purpose built for iteration

Purpose built for iteration

Continuously refine your creative work based on fast feedback from real people

Data made simple

Data made simple

AI does the heavy lifting of analysis freeing you up to think and make choices

Answers in minutes

Answers in minutes

You'll be amazed at Loops's speed and wonder how you lived without it

Total content flexibility

Total content flexibility

No need to test each piece of content one by one - in Loops test whole campaigns at once

Test with anyone, anywhere

Test with anyone, anywhere

Use 150+ demographic filters to specify the exact audience

110m on demand

110m on demand

Integrated with 300+ research panels from around the world

Test audio

Remove guesswork from music, sonic identities, and voiceovers

Test audio

Make your brand brilliant

Ready to experience the power of Loops firsthand? Book a personalized demo and discover how Loops can revolutionize your creative process.

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